Joel Spoonheim

 About Joel Spoonheim


Joel Spoonheim is Healthways’ director of the Healthways | Blue Zones Vitality City initiative. A leader in community transformation, he has worked for city governments, a food manufacturer, healthcare companies, and non-profits directing major initiatives that require engaging diverse stakeholders and complex problem solving.

The Healthways Blue Zones Vitality City initiative is currently transforming three adjacent cities in California. Vitality City coordinates 10-15 concurrent initiatives to change people’s daily environments to make healthy choices easy. The initiative strives to improve well-being – physical, social, and emotional health, as measured by the Gallup-Healthways Well-Being Index. In 2009, Spoonheim led the first pilot to prove a saturation strategy, the AARP Blue Zones Vitality Project in Albert Lea, Minnesota.......

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